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This domain states the following, "Free domain appraisal and domain productivity tools." We analyzed that the web page stated " Enter domains in any format." It also stated " Our parser will automatically clean up the list. To view our tools and services. Enter domains in any format. Our parser will automatically clean up the list. Bulk whois only reports registry data for . Paste in anything from CSV to Text to HTML to extract valid domain names. Raquo; Latest News See you at Namescon 2017! EstiBot is the most trusted." The header had domain appraisal as the highest ranking search term. It was followed by free domain name valuation, web hosting, and domain registration which isn't as ranked as highly as domain appraisal. The next words they uses is keyword research tools. pay per click advertising was also included and will not be understood by search engines.